New Gear From Loop


LOOP has spent many years extending the boundaries of modern fly gear design. And with the launch of the 7X Fly Rod Series, they have delivered their highest performing range since the establishment of the brand. 

This new rod series introduces innovative design alongside the unique 7X blank construction process. This patented technology optimises power transfer and rod tracking. 

The 7X Fly Rod Series is both lighter and stronger than conventional circular fly rod construction and the ultra efficient energy transmission enhances accuracy, presentation, performance and versatility, ultimately helping anglers improve their cast to catch more fish.


LOOP has also introduced a new nipper and fly box range. The nipper includes innovative ergonomic handling with a centre hole for stability and to provide multi-tasking opportunities. 

The fly boxes feature robust protection, waterproof fly storage, integrated hook-eyelet cleaner, knot tightening function, secure self-locking, lanyard attachment points and multi fly storage capacity.

Visit for more information on the latest LOOP gear.